Initiate Commerce is managed by the team of Richard Jones, Erik Morton and Jason Fox. With over 25 years of combined experience creating software applications for some of the largest companies in the world Initiate Commerce is uniquely positioned to tackle projects both large and small.

Erik Morton, Co-founder

Erik began his career as a software developer at CommerceHub, a leader in multi-channel retail fulfillment solutions. Erik helped lead the team that created the QVC Books, Movies, and Music Storefront, which enabled QVC to offer over 2 million products for sale in under two months. More...

Jason Fox, Co-founder

Jason Fox was employee number six at CommerceHub and is a pioneer of web-based supply-chain management systems. In 2001 Jason lead the team that built the QVC Books, Movies, and Music storefront in forty-five days. Jason also served as Product Manager for CommerceHub's core products, consulting closely with many of the top on-line retailers. More...

Richard Jones

Richard Jones is a technologist and serial entrepreneur with extensive experience in the retail, wholesale, and logistics space. He has worked directly over the years with leading companies including Target, Home Depot, UPS, Dell, Costco, Staples, Fedex, Sears, Circuit City, and Kmart. He specializes in developing and deploying powerful solutions to complex business problems. More...