Collaborate, create, iterate. These three words define the development methodology employed by Initiate Commerce. After an initial requirements gathering and analysis phase, we work closely with our clients in short iterations to ensure that the final product meets their needs. Below is a sample of our contract work.

readMedia - PR Distribution system

readMedia enables easy, effective, hyper-Local, and super-customized press release distribution. Issuers can send press releases over the wire in under a minute and reach real people—editors and beat reporters from local weekly papers to national media. readMedia combines a powerful fax and email distribution platform with innovative and user friendly interface design.

readMedia - Localization Engine

The readMedia Localization Engine enables high-volume press release issuers to create thousands of hyper-local press releases from geographically tagged databases. Universities, the U.S. military, and other large organizations use the location engine to easily inform local press, across the country, of the events that relate to students, serviceman, and others from the news organization’s coverage area.

readMedia - Corporate Website

A complete ground-up redesign of the readMedia.com corporate website. The website is built on top of Radiant CMS to allow for non-technical staff to easily update the site. The project also included a reworking of their market messaging to improve clarity of the value proposition.

Hoop Dreams (Design Concept)

A website design concept for a basketball youth training program in China developed by Patrick Ewing, John Starks, Herb Williams and Leo Hirata.

New York Art Exchange (Design Concept)

A website design concept for a social e-commerce Art site where artists can showcase and sell their original works of art on-line.

Seso Media Group

Seso Media Group, LLC hired us to work on a high-profile crowd sourcing application developed in Ruby on Rails. Work included development of new areas of the site, design work, bug-fixing and performance optimization of existing code.